Video can seem like an intimidating addition to your college marketing strategy, but it’s a small investment that can really pay off. With video, you can take complex information and processes and break it down into manageable, bite-sized “snackable” content.
Here are 5 reasons why you should consider adding video to your next student marketing strategy.
- Utilizing video on a landing page can increase conversion by 80% . Unbounce
- 100,000 million hours of video is watched on Facebook per day. TechCrunch
- Social video generates more than 1,200% more shares than text and images. Invodo
- 64% of users are more likely to buy a product online after watching video. ComScore
- 7 out 10 millennials are likely to watch a company video when shopping online. Animoto
So what are you waiting for?
Watch how Campus Media Group can help your business or product with a video marketing strategy:
Reaching college students with video doesn’t have to be hard. Contact us today to learn how we can help.