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Simply put, we do college marketing. We help ad agencies, companies, recruiters, and higher ed professionals reach students with campus advertising and supremely awesome street promotions.

info@campusmediagroup.com
(or use the QUICK EMAIL form)

Campus Media Group, Inc.
Two Appletree Square
Bloomington, MN 55425
USA

Ph: 952.854.3100
Fax: 952.854.3104

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Our Story About College Marketing
(Abridged, thankfully.)

It is our desire to make marketing and advertising professionals look freakishly intelligent and ridiculously prepared. Our years of experience executing college marketing plans have resulted in a catalog of first-rate intel on more than thousands of colleges and universities and their off-campus environments. This insider knowledge about students, traditions, hot-spots, and campus advertising options allows us to recommend the right media opportunities to reach students while also saving valuable time and money.


Austin Baker - College Marketing & Campus Advertising Expert

Austin Baker
Designer

"Somewhere” in Kansas | Anime apologist | The only millennial Steppenwolf fan | Single (surprisingly)


Jason Bakker - College Marketing & Campus Advertising Expert

Jason Bakker
Marketing Director / New Business

South MPLS | Failed rock star | Believer in ghosts | Dad in training


Hannah Burchill - College Marketing & Campus Advertising Expert

Hannah Burchill
Newspaper Coordinator

Brainerd, MN | Falls asleep in tiny spaces | Pet obesity expert | House is haunted by former VP Hubert H Humphrey


Tom Borgerding - College Marketing & Campus Advertising Expert

Tom Borgerding
President/CEO

St. Paulite | Marathon junkie | State Fair foodie | Skydiving “incident” survivor


Matt Eddleston - College Marketing & Campus Advertising Expert

Matt Eddleston
Finance Manager

Highland, St. Paul | Irritable Red Sox fan | Moon landing doubter | Hoarded Crystal Pepsi


Allie Fjelstad - College Marketing & Campus Advertising Expert

Allie Fjelstad
Account Manager

Uptown gal | Royal Family stalker | Former Junior GPA member | Knower of all things political and “Saved by the Bell”


Krystle Hoppe - College Marketing & Campus Advertising Expert

Krystle Hoppe
Account Manager

Duluthian | Coffee addict | Recovering road-rager | Can do a spot-on Woody Woodpecker impression


Deb Lindroth - College Marketing & Campus Advertising Expert

Deb Lindroth
Operations Manager

Minneapolis, MN | Closet Twihard Mom| Renaissance woman | Baits her own hooks


Morgan McClure - College Marketing & Campus Advertising Expert

Morgan McClure
Account Development

Indianapolis (proudly) | Fan of Hasselhoff films | “Doubles Down” at KFC | Bought the latest Smash Mouth album


Tracey Johnson - College Marketing & Campus Advertising Expert

Tracey Johnson
Account Supervisor

Edina Cake Eater | In-house Celebrity News Expert | Neat-freak Color Coder


Amanda Hudak - College Marketing & Campus Advertising Expert

Amanda Hudak
Account Manager

Delano, MN | Undefeated in air hockey | First Ave Concert Enthusiast | Certified Zumba Instructor


Bear - College Marketing & Campus Advertising Expert

Bear
Company Mascot

The Woods | Fruitarian | Gives weird backrubs | Probably napping


Our College Marketing Capabilities
How we do that thing
we do.

We make it painless: you contact us, we listen to your needs, and then we propose solutions to your advertising challenges. We pride ourselves on quick responses to requests for information, responding to everyone within 24 hours, often within hours. Our aim is to have a 100% Say-to-Do ratio. We will execute your college marketing on time, on budget, and as you order it up. This is why we have customers for life.

Our Capabilities:
  • College newspaper advertising
  • Campus promotions and tabling events
  • Movie promotions
  • Back-to-school promotions
  • Student recruiting on campus
  • Military base marketing
  • Product sampling and street teams
  • Student email and parent email lists
  • Fitness center & recreational sports
  • Enrollment marketing
  • Alumni targeting
  • Custom research and special projects
  • Greek Sorority and Fraternity targeting

  • Our Campus Advertising Channels
    Campus Advertising Channels.

    Unlike our competition, we don’t own any media channels which means we won’t try to sell you something just to fill inventory or meet a quota. With no horse in the race, as they say, you’re assured that our media and marketing recommendations will be objective and on task. Simply put, we provide the best options for you to reach college kids.


    College Newspapaer Advertising

    College Newspaper Advertising
    We place ads in every college newspaper in country for some of the biggest companies in the world. We got our start doing campus newspaper advertising eons ago and maintain the contacts, competitive rates, and data to get you in on time and on budget. Contact us today for a college newspaper quote.

    Campus Recreation / Fitness Center Advertising

    Campus Recreation / Fitness Centers
    ACIS SportBoards give you exclusive access and OOH advertising in recreation and fitness centers on 200+ campuses nationwide.

    Campus Posters

    Campus Posters
    Traditional posters, fliers, and table tents can be placed in high-traffic areas around campus. We use reliable non-student regional reps who know what they are doing. You pick the schools! We’ll handle the printing, shipping, and placement for you.

    Campus Tabling

    Campus Tabling
    Traditional tabling events on the quad or in the student union. We’ll handle staff models, permits, rentals, set-up, and execution!

    College Kiosks and New Racks

    College Kiosks and News Racks
    Outdoor advertising on campus offers you the chance to be in high-traffic areas to reach students all semester long. We can help you determine what outdoor or news rack media is available on your campus list and handle the whole buy from start to finish.

    Transit Advertising

    Transit Advertising
    University campuses operate like their own mini cities and need to move thousands of students from point A to point B all day long. Reach them on the way to class, lunch, or home by advertising with campus transit media. We offer transit shelters and campus shuttle advertising on top colleges all over the country. Ask us for a list today.

    Email Advertising

    Email Advertising
    Reach 12 million 18-24 youth nationwide with opt-in email advertising. Target by dozens of data points such as degree program, school, and zip code. We also have email lists for teen, parents, and faculty. Direct mail lists also available.

    Mobile Marketing

    Mobile Marketing
    We offer mobile and tablet banners placed in more than 40,000 apps across the Android and iTunes app stores. Geo-fencing around schools, malls, zip codes, available. We can also manage your short-code rental for text-2-win, text alerts, text voting and mobile offers. Campaign set-up, management, delivery, and reporting.

    Online Advertising

    Online Advertising
    Want to reach students online at a particular college or university? Campus Media can serve your ads directly into the web traffic coming from only the schools you choose. This IP targeted ad option ensures your ads are seen by students at your school no matter what site they are visiting. Ask us how!

    Facebook Advertising

    Facebook Advertising
    Potential customers are on Facebook every day. Facebook has 845 million users worldwide “Liking” 2.7 billion things per day. If you aren’t there, then you don’t exist. Campus Media Group makes it easy for you to get up and running with a business page or weekly advertising programs.

    Sidewalk Advertising

    Sidewalk Advertising
    Sidewalks on and off campus deliver timely messaging in a fun way while giving you that “grass roots” feel that resonates so well with college youth. We have street team networks in every major market ready to install sidewalk graphics, custom chalk designs, and other ground advertising.

    Found Marketing

    Found Marketing
    Sometimes you need to fly under the radar to deliver a strong message. Repositionable stickers, mirror clings, and other wall graphics can be placed on and off campus in unexpected areas. We handle production, delivery, and location scouting. Great for cause marketing, bands, and movie promotion.

    Custom Student Outreach

    Custom Student Outreach
    Have you ever wanted to get your product into the hands of frats and sororities, or reach students during move-in? Do you have an idea for something custom, but just don’t know how to get it done? Let’s talk. We are stacked with resources for any custom project. We even have our own in-house recipe for fake blood if you have a horror movie to promote.

    Street Team Promotions
    We’ve got talent! Whether you need models to hand out branded footballs at tailgating events this fall, or energetic staff to hand distribute product samples in 50 markets on a single day, we’ve got you covered. Full service planning, set-up, and execution anywhere in the U.S. on and off campus.

    Projection Media

    Projection Media
    Need to turn some heads for a nightlife promotion or grand opening event? Our roving street teams can take your brand images and video and project it on to any flat surface. Our handheld projection devices are easy-to-move and set-up in multiple locations throughout the night. No need to worry about size. This DLP movie theater projector technology projects up to 120" ensuring your brand gets noticed.

    Pizza Box Advertising

    Pizza Box Advertising
    Tap into the delivery area of locally owned pizza shops around campus with pizza box top advertising. Put your message front and center during for the next game, or when they’re cramming for mid-terms. Major market availability.

    Campus Coffee Shops Advertising

    Campus Coffee Shops Advertising
    Coffee shops are a great place to reach students all hours of the day. Whether they are studying for finals or seeing their favorite acoustic act, these shops become centers of social activity. Coffee sleeve advertising is available in major markets at independent campus coffee houses across the U.S.

    Military Base Advertising

    Military Base Advertising
    Reaching the 18-26 age demographic sometimes means reaching those who are active in the military. We can help you get in front of these important consumers with a variety of effective military base advertising channels including, on base newspapers, online advertising, and targeted military emails.

    Campus Bar Promotions

    Campus Bar Promotions
    What does Mills Street at Arizona State have in common with State Street in Madison? Both have great campus bars. We know the hotspots for every college town and can negotiate with bar owners to get your brand tapped into the college nightlife.

    Our College Marketing & Campus Advertising Case Studies
    Get a load of us.

    From custom campus tours to creating an in-house recipe for fake blood, we've done it all. Whether you are looking to build connections on campus or looking for options that extend beyond campus, we're prepared to help you start a meaningful dialogue with college kids. We can help build or manage your college media strategy, extend your message into the unique off-campus opportunities college towns offer, and show you guerrilla marketing techniques that are sure to get you noticed.






    Campus Media Group's Customers

    Here are a handful of the brands we have worked for over the years.

    Jockey
    Durex
    State Farm Insurance
    DeVry University
    Goldman Sachs
    New Balance
    Jimmy Johns
    Mead
    Neutrogena
    BET
    Comcast
    Levi's
    Sprint
    Toyota
    Vans
    Subway
    Jack in the Box
    Arby's
    Warner Bros
    Pizza Hut
    Back-to-School With Blackboard

    Move-In Teams at on campus for Blackboard during Back-to-School.

    Blackboard’s goal is to work with colleges and universities to engage students in exciting new ways, reaching them on their terms and devices — connecting more effectively, keeping students informed and involved. So it was only appropriate they hit the pavement and get in front of those students offering whatever assistance the students might need during the ever exciting and chaotic Move-In Day. The teams were on hand all day at every dorm with cool bottles of Blackboard branded water bottles to help students and parents alike.

    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard
    Back-to-School With Blackboard

    Amethyst Jeans College Tour

    A lesson on how we got a hot denim brand more than
    1,000 Facebook “Likes” per day.

    We coordinated an 11 campus tour for Amethyst Jeans during Fall back-to-school that earned an average of 1,084 Facebook “Likes” from new female college fans at each stop. The lines were long, but worth it. More than 6,000 pairs of jeans were given away free to students who may not have ever considered this denim brand. Now that's taking care of your consumer! Campus advertising and PR supported the events.

    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Amethyst Jeans College Tour
    Movies Campus Media Group Has Promoted

    From Oscar winning films to low-budget Indies,
    marketing on campus started here.

    They may have done their filming in Hollywood, but they looked to Minnesota for marketing. Here are some movies we marketed on college campuses.

    Movies Campus Media Group Has Promoted
    Movies Campus Media Group Has Promoted
    Movies Campus Media Group Has Promoted
    Movies Campus Media Group Has Promoted
    Movies Campus Media Group Has Promoted
    Movies Campus Media Group Has Promoted
    Movies Campus Media Group Has Promoted
    Movies Campus Media Group Has Promoted
    Movies Campus Media Group Has Promoted
    Movies Campus Media Group Has Promoted
    Movies Campus Media Group Has Promoted
    Pizza Hut Campus Marketing

    Competing in the pizza space on campus requires experts
    who know how to make taste buds tingle.

    Campus Media put together for a group of Pizza Hut and Wing Street locations that were trying to build their brand on campus and drive the trial of a new menu item. The marketing increased store traffic, increased deliveries to the campus area, and effectively reinserted the brand into the set of pizza options to consider on campus.

    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Pizza Hut Campus Marketing
    Promoting a Horror Movie

    Who do you call to bring the creep? The only college marketing agency
    with an in-house recipe for fake blood, that’s who.

    We dug deep into our tool chest for unusual movie marketing tactics to create a Halloween buzz for the movie and the existing legend of Mary Hatchet. This promotion used blood stain sidewalk stencils, chalking, and poster/flier drops on and off campus, including at dorms and sororities. Models of Mary Hatchet are walking around campuses in character with full makeup during night and day classes to hand out fliers about the movie. Our favorite student comment? “Holy-S#@t! You scared the living S#*t out of me!” Mission accomplished.

    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie
    Promoting a Horror Movie


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